Macy's

Today, we take a look at some of New York City’s most notable holdout buildings – those buildings that refused to be demolished in the face of oncoming development and remain today, curiously and sometimes incongruously in the urban landscape.

1. Macy’s Shopping Bag at 34th Street

The Macy's holdout building

1908. Photo from Library of Congress.

Recently, the giant shopping bag at the front of Macy’s made its way onto our Daily What?! series. Well, really we mean the building covered by the Macy’s bag, a holdout building that forced Macy’s to build around rather than over it. But it wasn’t so much that the building owner refused to move, as he was holding the corner unit hostage hoping to force Macy’s to give up its earlier location on 6th Avenue and 14th Street. Macy’s called the bluff, so the owner demolished the building and replaced it with a 5-story building on which Macy’s started advertising on in 1945. Even today, it’s still owned by a separate entity from Macy’s, the Rockaway Company.