This particular Kickstarter definitely doesn’t need more help, and that’s certainly not why we’re writing about it. But designers, transit enthusiasts, and architects are going gaga over this subway poster, inspired by the specifications of the original Standards Manual for New York City subway signage by Bob Noorda and Massimo Vignelli. Last year, this same team, successfully funded a Kickstarter to reissue The Standards Manual. Now, this poster is an affordable way to “get it into many people’s hands,” they write, with the opening price at $35.
The subway poster was designed by team member Hamish Smyth. He drew all 468 stations in alphabetical order, and they’ll be printing the poster at the same Italian printer that did their Standards Manual. The reason is simple: a love for the New York City subway. As the team writes of the Noorda and Vignelli design standard, it’s “a testament to the simplicity and elegance of the design. This is an iconic design that should be remembered and celebrated.”
With 34 days to go, they’ve already raised $53,300 of the $29,80o goal. Get your poster (regular size or limited numbered edition) here.
