With the ice rink at Rockefeller Center closed due to the pandemic and the development eerily empty, a new giant logo reading #NewYorkTough that was unveiled today brings a little bit of energy back. The logo of New York State is also present on the rink, letting everyone know that this is part of a campaign with the State of New York. In fact,  the #NewYorkTough hashtag has been in the tweets of Governor Andrew Cuomo in the last month, the latest tweet with it sent just four hours ago.

New York Tough on Rockefeller Center Ice Rink closeupAll photos courtesy Tishman Speyer

As we reported from a press conference Governor Andrew Cuomo held on March 24th at the opening of the new Javits Center, Cuomo said:

We’re going to get through it because we are New York and because we’ve dealt with a lot of things, and because we are smart. You have to be smart to make it in New York. And we are resourceful, and we are showing how resourceful we are. And because we are united, and when you are united, there is nothing you can’t do. And because we are New York tough. We are tough. You have to be tough. This place makes you tough, but it makes you tough in a good way. We’re going to make it because I love New York, and I love New York because New York loves you. New York loves all of you. Black and white and brown and Asian and short and tall and gay and straight. New York loves everyone. That’s why I love New York. It always has, it always will. And at the end of the day, my friends, even if it is a long day, and this is a long day, love wins. Always. And it will win again through this virus..

Next, check out more coronavirus coverage on Untapped New York.