The beloved Lower East Side appetizing store Russ & Daughters opened up a brand new location on the corner of 34th Street and 10th Avenue in Hudson Yards this week! This new site is the fourth New York City location of this historic establishment, which started as a pushcart in the early 1900s.

Russ & Daughters at Hudson Yards
Courtesy of Hudson Yards

Located in a 4,500-square foot space on the ground floor of 50 Hudson Yards, the new eatery will feature Russ & Daughters’ famous housemade bagels, bagel spreads and toppings like smoked fish sliced by hand, a caviar counter, and other traditional Jewish comfort foods such as bialys, babka, and more. Hungry patrons can get a behind-the-scenes look at the bagel-making process while they wait for their food by peering through the glass enclosure of the bagel bakery.

The new location still has a bit of an old-school flare. Hand-painted lightboxes, neon signs, original artwork, and appetizing showcases aesthetically tie this new space to the original. There are many different types of seating options for customers who want to get cozy in a booth or people-watch at the window-facing counters.

Russ and Daughters
Russ & Daughters on the Lower East Side

Russ & Daughters now has locations in midtown Manhattan, the Lower East Side, and the Brooklyn Navy Yard. The Hudson Yards location is open every day from 8:00 AM until 4:00 PM. Take a number and enjoy!

Stop by the original Russ & Daughters on our tasting tour through the Lower East Side!

Secrets of the LES Tour and Tasting

Eldridge Street synagogue interior

Next, check out 10 Jewish History Sites to Visit on the Lower East Side and The History of the NYC Bagel