When Korilla BBQ comes to Columbia University, it parks on Amsterdam away from the slew of other food trucks on Amsterdam. There’s a great visual menu (the X’s are to tell you what’s out of stock, which was a lot today but substituted by other things it seems). There’s an assembly line of workers, a mirror above to show you what they’ve got and my favorite was that they ring you up with in iPad app. Their website has a map of the truck’s location and a twitter feed update to keep the obsessed in the loop.
For $8, I got the bulgogi (beef) chosun bowl with rice, salsa and a variety of veggies to choose from. It’s a mix of Mexican and Korean, exemplified by their other offerings of burritos and tacos. It looked and tasted awesome, powering me up to do some afternoon reporting.