MAGENTAVERSE at ARTECHOUSE
Photos courtesy of ARTECHOUSE
- MAGENTAVERSE centers on the 22-minute cinematic audiovisual exploration of the character and depth of Viva Magenta
- The exhibit draws inspiration and materials from nature, NASA, and the James Webb Space Telescope footage of outer space, immersing visitors into sounds and feelings of Viva Magenta.
About This Partner Event:
MAGENTAVERSE centers on the 22-minute cinematic audiovisual exploration of the character and depth of Viva Magenta within the Immersion Gallery. The experience is powered by a unique blend of bespoke technologies, including an 18-channel floor-to-wall panoramic (270°) projection and a 30.1-channel spatialized audio system allowing for total metaverse-like immersion. Sampling from disparate sources, both technical and natural, the experience crafts together new expressions through the tension and revelation of opposites spread across multiple distinct chapters.
“As Pantone’s Color of the Year is a harbinger for trends across the global art, fashion, and design communities, it was only fitting that MAGENTAVERSE’s next home be here in New York City, itself an international trendsetter,” said Sandro Kereselidze, ARTECHOUSE’s Co-Founder and Chief Creative Officer. “Through the intersection of art, science, and cutting-edge technology, we wanted to offer visitors a multi-sensory experience that embodies and celebrates the striking and expressive nature of Viva Magenta.”
We are happy to offer a one time courtesy rebooking for another day and time based on availability. Please email the box office of your location as soon as you know you would like to do this. Please note that the courtesy rebooking is only valid for the same program and cannot be changed for the final weekend of the program.
Please email the NYC Box Office at [email protected].